Release Date and Pricing Details
A recent report suggests that the much-anticipated ROG Xbox Ally handhelds will be released on October 16, 2025, with preorders starting on August 20, 2025. This information comes from renowned leaker billbil-kun, who shared insights on Dealabs. The announcement aligns with Xbox’s participation at Gamescom 2025.
Price Points
According to the report, the ROG Xbox Ally X will retail for €899, while the more budget-friendly Xbox Ally is expected to launch at €599. These figures are consistent with earlier leaks that revealed similar pricing details in online ASUS store metadata. However, it’s important to note that these prices are in Euros and may differ when adjusted for other markets, particularly in the U.S., where ongoing tariff issues from the previous administration contribute to market uncertainty.
Background on Xbox Ally Handhelds
The Xbox Ally devices were first showcased during the Xbox Games Showcase 2025, where Microsoft mentioned a planned release around the Holiday 2025 season. Since then, no further official updates have been provided. These handhelds have been developed through a collaboration between Microsoft and ASUS, enhancing the capabilities of existing ROG Ally PC gaming devices.
Hardware Specifications
- Xbox Ally X: Features a powerful processor, 24GB of RAM, and 1TB NVME SSD storage.
- Regular Xbox Ally: Comes with 16GB of RAM and 512GB of storage.
Anticipation and Market Position
If the information holds true, players won’t have to wait long for the new devices, with Gamescom 2025 quickly approaching. The overall reaction to the Xbox Ally series remains to be seen, although the pricing may appeal primarily to hardcore gamers.
Positioned as a PC gaming handheld, the Xbox Ally line promotes the Xbox Play Anywhere feature, allowing gamers to purchase one copy of select Xbox games—including all first-party titles—and play them across both Xbox consoles and Windows PCs.
Personal Experience
During the Summer Game Fest 2025, I had the opportunity to test the Xbox Ally X by playing the upcoming Gears of War: Reloaded remaster. I was particularly impressed with the device’s triggers, which offered a satisfying experience while battling Locust enemies. The game ran beautifully at high settings, consistently achieving 75-90 FPS, even during intense gameplay with numerous explosions.
Given this performance capability, I’m excited to give the Xbox Ally X a try when it launches later this year.
